Home — Reasons

Join our franchisee

partners

Worldwide French bakery franchisor
since 1984

Délifrance began its franchising operation over 30 years ago following the opening of the first Délifrance bakery store in Amsterdam, Netherlands. Since then, the business has set the proven track records through their extensive network worldwide.

THE PASSION FOR BREAD AND FOOD

We want to keep sharing our passion for good bread and French food with the aim to be the world leading franchise brand in the industry. Becoming a Délifrance franchisee means joining a reputable and world-renowned company.

Master Franchise Support

We are committed to support our franchisees. We have developed an effective Assistance Toolkit, detailed in a set of two manuals, including:

- An organization specific manual for the Franchise holder
- An Operations manual covering all aspects including site selection criteria

The Master Franchise provides training and support for franchise owners, to help in all aspects of operations including:

Format and location strategy
Site selection
Product offer
Service mode
Design layout
Pre-opening training
Opening and post opening support
Marketing and promotional tools

Franchisees are expected to attend a two-week training programme which is held at our bakery school in Paris. As part of the programme, they will be expected to spend time in.

The team at Delifrance India (Master Franchise) will provide on-going support with promotional tools for your local stores marketing, outlets audits organization, a mystery guest system implemented throughout the year, new product development, best practice sharing to achieve operational excellence and maximum profitability with the investment.

Let the figures talk! Here, we provide you a summary of key figures of our entire master franchise network, from the number of baguettes and croissants sold per year to the capital expenditure of each outlet format.